A model wearing the Sunward Bound Tropical Juju Surf Hat on the beach
A model wearing the Sunward Bound Tropical Juju Surf Hat on the beach from the side.
A model wearing the Sunward Bound Tropical Juju Surf Hat and looking out at the ocean.
A photo of the Sunward Bound Tropical Juju Surf Hat on a surfboard.
A model wearing the Sunward Bound Tropical Juju Surf Hat on the beach
A model wearing the Sunward Bound Tropical Juju Surf Hat on the beach from the side.
A model wearing the Sunward Bound Tropical Juju Surf Hat and looking out at the ocean.
A photo of the Sunward Bound Tropical Juju Surf Hat on a surfboard.
chin strap

Sunward Bound Tropical Juju Surf Hat UPF50+

$74.00
Accessory size S
Founder Fit Notes

If you're between sizes, we recommend sizing up, then using the adjustable rear toggle for the perfect fit.

Size Guide

Made for long days in the lineup, the Tropical Juju Surf Hat combines reliable sun protection with thoughtful details that stay put in the water. A structured brim keeps your view clear, while the adjustable neoprene chin strap and rear toggle create a secure, comfortable fit. Finished in a vintage-inspired print, it's a surf hat you'll reach for session after session.
Details
  • UPF 50+ rated (AU/NZ standard)
  • Structured brim helps maintain visibility in the water
  • Adjustable neoprene chin strap
  • Adjustable rear toggle for a customizable fit
  • Hidden crown pocket fits a key or card
  • Mesh ear drainage panels
  • Quick-dry fabric
  • Made in small sustainable batches in Australia
Free shipping on orders $100+
30-day Returns
  • 5 stars: 5 (63%)
  • 4 stars: 2 (25%)
  • 3 stars: 1 (13%)
  • 2 stars: 0 (0%)
  • 1 star: 0 (0%)
K
Kimberlee S.
Looks good, works good

Bought this cute hat for the brutal sun in Central America. The hat worked great. A little spendy but worth it, especially if it lasts like I think it will. A little unwieldy in stiff offshore winds and in the impact zone but a hat leash works.

(Originally posted on Sunward Bound's website, sunwardbound.com.au)

Kimberlee S. review photo
S
SoulSurfSun
Good for surfing a log stays put

Works a treat to keep the sun off the face. Note the sizing seems a little smaller than it used to be in the older hat I bought from sunward bound. Next time I would go a large

(Originally posted on Sunward Bound's website, sunwardbound.com.au)

J
James C.
My Wife Loves it!

I purchased this surf hat for my wife’s birthday. I’ve had a different cheap brand one for years and she’s been talking about getting her own. I’m in SoCal and it’s been crazy hot so it was the perfect gift this year. She loves the way it looks and fits. The hat stays on very well and protects her from the sun during long afternoon sessions. I’ll even see her wearing it outside the water!

(Originally posted on Sunward Bound's website, sunwardbound.com.au)

L
Liz
Green surf hat

Love this hat, however, I do not like the new adjustable strap at the back of the hat. I much prefer the older style of adjustable elastic. The older style was easier to adjust especially when your in the water 💧

(Originally posted on Sunward Bound's website, sunwardbound.com.au)

L
Linda L.
Not sure about Strap colour

Love the hat I don't like black strap much it would be much nicer in a colour to match hat. For this hat a light beige so I might try and make my own and cut of black.

(Originally posted on Sunward Bound's website, sunwardbound.com.au)

S
Shiv
First and best surf hat!

This hat looks great, is comfortable and did so well on a recent surf trip. It’s also comfortable to wear with the strap inside when you’re not surfing. Washed well too, keeps its shape.

(Originally posted on Sunward Bound's website, sunwardbound.com.au)

M
Mia
Love this hat

I love this hat! I have had it for about a year now and have used it a ton and it still looks pretty new! Brown color is so cute. Would recommend maybe sizing up as its a bit tight after a while but the hat stays on and is great. 10/10!

(Originally posted on Sunward Bound's website, sunwardbound.com.au)

M
Michelle M.
Best surf hat ever!

I love this surf hat so much. This is my 2nd purchase as I lost the first one (left it at the surf shower - hope someone else is enjoying the hat). The hat is sturdy and chin strap very comfy. The colors and pattern are super fun and I always get compliments. I highly recommend these hats!!

(Originally posted on Sunward Bound's website, sunwardbound.com.au)

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